Our fourth (and perhaps favourite!) project to date with restauranteur Manu, Margot Osteria, Barrack Street Sydney, is the CBD’s newest Italian hot spot, bursting with flavour and old time flare.
We were approached by the team at Margot to create an experiential brand identity that effectively captured the attention of the high foot traffic area and compete with the always exciting Sydney foodie scene.
Margot

Our Approach

Credits
Illustration: Max McCall
Animation: Oliver Chaffe

Photography: DSTRCT
What we created with our team of illustrators and animators was a vintage inspired, contemporary take on traditional Italian eateries.

Taking typographic influence from European sign writing, delicatessen’s and seaside restaurants with the added illustrative story of our beloved Margot persona.

Our Approach

What we created with our team of illustrators and animators was a vintage inspired, contemporary take on traditional Italian eateries.

Taking typographic influence from European sign writing, delicatessen’s and seaside restaurants with the added illustrative story of our beloved Margot persona.
Credits
Illustration: Max McCall
Animation: Oliver Chaffe

Photography: DSTRCT
Margot

In Summary

Each element of the brand has been meticulously crafted to reflect the restaurants positioning as an authentic “osteria” with high consumer appeal, successfully merging old school charm with innovative cooking techniques and creative culinary exploration.

With our relationship spanning over 5 years were exceptionally proud of the continuously positive outcomes we’ve cultivated in bringing the team’s ideas to life, the words “you know us, we trust you” are some of the best we’ve received to date.